By Moky Makura, Executive Director of Africa No Filter
This blog is part of a thread that aims to challenge existing narratives about Africa and its development.
In 2018 the fictional country Wakanda from the movie Black Panther was the fourth most mentioned African country on Twitter – after Egypt, South Africa and Kenya. The fact that Africa’s fourth most talked about country doesn’t exist tells us two things: pop culture is a powerful tool for narrative work and we need to do more to make Africa’s 51 remaining real countries more compelling.
This data point was unearthed during a literature review to understand what insights already exist about narrative on Africa in the media. The review was part of Africa No Filter’s mission to unpack prevailing stories, frames and narratives about and within Africa to understand where we can intervene to shift and support how the world sees Africa and how Africa sees itself.Continue reading